Category: Aiming high

What is meant by the statement “Being an entrepreneur is a state of mind”? Quite simply, regardless of whether we are employed in a conventional “job” or not, we are all entrepreneurs (or should be) at the core.

True, your boss’ company may be paying your bills and you don’t submit invoices in the way that a products/services solution provider might do.  But the fact still remains that in order to succeed at an optimal level it helps to think like an entrepreneur.

Thinking like or having the state of mind of an entrepreneur means that you are driven by passion and are always keeping a check on the bottom line. This means maintaining a check on your spending and activities.

The best employees from an employer’s perspective are those who think like an entrepreneur. Meaning they think enough out of the box to help the company make extra progress yet work enough within the lines to maintain balance and equilibrium within the business.

Therefore, embracing the outlook of an entrepreneur is something you might consider whether you are currently employed or seeking employment.

The NYC AIM educational model, in addition to apprenticeships, includes students teaching students. There is nothing new to this approach, it can be found throughout the annals of education in forms including tutoring, counseling and coaching. By putting students in charge of the teaching of their fellow classmates it opens up new levels of learning both for the students being taught as well as the students doing the teaching. For those being taught there is a receptivity to the intake of information and for the student teacher it’s like the saying “there’s no better way to learn than to teach.”

With the immense promise of the internet comes both opportunities and obstacles. On the one hand it is a chance for businesses to “give back” while on the other hand, it can sometimes be frustrating because for any degree of success one does indeed have to work hard.

One of the reasons we formed NYC AIM was to save people from the aggravation of working hard and not seeing results.  There are no short cuts to success, only learning from mistakes. And if we can help others to not have to make the same mistakes we did, we are happy.

It’s all about the network. And there are two major networks that are a part of the NYC AIM system: people and publications. People are of course the most important network. Realizing this, NYC AIM sponsored the formation of the Media Marketing Club which is a group of interns and others from Video Film Web Studios. The other network consists of the over 70 publications of Media Space NYC. The people network and the publication network actually work together.

NYC AIM is founded on the ten action steps of the Web Dream Job System. Some may look at the ten steps and be curious as to how each on its own and collectively contributes to him or her achieving his or her job or business creation goals.

Each step is a a part of the creation, promotion and distribution of consumer solutions to consumer problems.

In other words, the 10 steps in a sense “Manifest Your Very Own Media Empire”. The actual examples of manifestations of the steps given on the Web Dream Jobs web site are not as important as the action benefits of participating in these sites or creating step correlating web sites yourself.

Either way there are benefits to getting involved with the 10 steps because in the end it is all about the network and the simple philosophy that you help yourself by helping others. It’s a beautiful thing!

NYC AIM serves three demographics: teens, college students and the entrepreneurial career minded. New York City Apprenticeships in Media has Digital Communication Arts workshops for teens that are available through the New York Public Library, while there are VFW internships for college students via their cooperative ed departments and now business/job creation seminars are in existence for entrepreneurs and job hunters at career centers.

Web Media Marketing is an online and offline affair. Sometimes what you do with media offline affects what you are doing with it online and vice versa. We are human beings. We don’t live IN computers. Though, if you are like some of us, you may seem ATTACHED to yours. Because we exist in both the cyber and “real” world, true comprehensive and interdisciplinary promoting and visibility building means straddling the dimensions.

It is important to aim high in life. To be grounded with the tools and strategies you need to succeed and then aim high. That’s what NYC AIM (New York City Apprenticeship in Media) is all about. It is an organization of individuals who are achievers in their fields and passionate about what they do who want to share their knowledge and empower others. Today Managing Consultant Yianni Stamas and Librarian Rodger Taylor took a first step (in a meeting with a high school assistant principal) in bringing the NYC AIM mission to life which is to “Aim high with media!”